MARKETING STRATEGY COMPETITION
The Marketing Strategy Competition takes place at the AMA International Collegiate Conference. We level the playing field for all schools, big and small, to challenge your wit, speed and presentation skills.
Teams are a maximum of 2 people and there is only one team per chapter allowed in the entire competition. You'll receive a one-page mini-case based on a fictional company. You will then have 20 minutes to create a strategy to solve the problem within the case before going in front of the judging panel to present your ideas. The oral presentation will be seven minutes max with no visual aids. It’s solely based on your ideas, knowledge and ability to communicate those ideas. At the end of your presentation, judges will have the opportunity to follow-up with questions based on your recommendations.