Competitions

The 2024 AMA International Collegiate Conference, taking place in New Orleans from April 11-13, 2024, is an exciting and empowering event. Attendees will have the opportunity to soar to new heights in their marketing careers. This electrifying conference offers skill-building workshops, networking opportunities, competitive challenges, and inspirational keynote sessions. It's a must-attend gathering for collegiate communities looking to elevate their marketing potential and future prospects.

More information coming soon!

The AMA Collegiate Case Competition is a year-long event that brings together top marketing students to work on a business challenge submitted by a sponsoring organization. The case sponsor provides a detailed marketing problem and is looking to gain the perspective of AMA students. They develop a marketing strategy in this nationally recognized competition.

This category lets chapters put together their best AMA recruitment video. In this category, you should highlight the value and excitement that members can get from being involved in your collegiate chapter. Make sure to highlight the experiences your chapter has to offer in a fun and engaging way!

This is a skill that every marketing professional needs to develop. While not truly a sales-specific role-play, the AMA Perfect Pitch Competition is a 90-second interview in which you position yourself as being “right for the job.” Like an elevator pitch competition, your goal is to provide two to three key selling points for why you are an ideal candidate and then support these qualifications with examples. And of course, the end goal is to get hired (close the deal).

AMA Marketing Week provides AMA collegiate chapters with an opportunity to showcase career opportunities in marketing and highlight the benefits of AMA membership through programming on their local campus.

Marketplace Simulations makes games that give you a feel for what it’s like to be behind the marketing desk of a real company: identifying market opportunities, designing new products, creating ad campaigns, and managing a sales team.

​The AMA Sales Competition is an ideal opportunity to compete one-on-one against other marketing students. You can test your ability to close a sale and win cash prizes!

The AMA Collegiate Chapter Website Competition is one of our most valuable competitions. Your chapter’s website is one of your most important communication tools for your internal members and the public at large. We strongly encourage all AMA collegiate chapters to signup for this competition. Sites will be evaluated on aesthetics, content, functionality, engagement and other required elements.

This in-person competition takes place at the AMA International Collegiate Conference. This competition will challenge your team’s wit, speed and presentation skills. You will receive a marketing challenge brief 30 minutes before your presentation time, and you will use your knowledge and experience to quickly present a case solution.

Chapters are encouraged to participate in designing a Chapter T-Shirt that represents their chapter/university spirit and students attending this year's ICC event in-person will have the opportunity to view and vote on the winning Chapter T-Shirt.

This Fall competition allows AMA Collegiate Chapters to create a video to be posted on their chapter website, social media or a client’s website to help create excitement around a social cause.